Platform Revolution

  • von Geoffrey G. Parker, Marshall W. Van Alstyne, Sangeet Paul Choudary
  • Sprecher: James Foster
  • 11 Std. 11 Min.
  • ungekürztes Hörbuch

Beschreibung

An inside look at the revolutionary business power of the platform - from the experts who helped discover how it works.
Facebook, PayPal, Alibaba, Uber - these seemingly disparate companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms use technology to match producers and consumers in a multisided marketplace, unlocking hidden resources and creating new forms of value. When a company like Uber connects drivers with passengers, everybody wins - except traditional cab companies, which are scrambling to survive. Assumptions about operations, finance, strategy, and innovation all change. Platform Revolution explores the what, how, and why of this revolution and provides the first "owner's manual" for creating a platform marketplace. Revealing the strategies behind some of today's rising platforms, the authors explain how entrepreneurs - and traditional companies - can thrive in this new world. In cases as diverse as shoes, spices, dating, energy, home appliances, and education, Platform Revolution provides the essential guide to unlocking the potential of an economic landscape transformed.
PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.

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Hörerrezensionen

Hilfreichste

To many reputations

Chapters are to long. I expected more of a fact book than a novel. Speaking is quite monotone.
Lesen Sie weiter...

- Bernhard Glatzel

Now I know what a plattform is

A Plattform is a infrastructure where producers and consumers meet. Examples on the online world: youtube, facebook, ebay, skillshare, etc

This book gives you a good understanding of what a plattform is and explains it's dynamics.

The book is dense and sometimes hard to follow. Me as a none english native, I had to hear it 2 times.

I highly recommend this book for those who want to understand how internet businesses work and for those who are thinking of doing something themselves.
Lesen Sie weiter...

- Felix Rizo-Patron

Weitere Infos zum Hörbuch

  • Erscheinungsdatum: 28.03.2016
  • Verlag: Brilliance Audio